Marketing scientists from Indiana, Northwestern and New York universities say some people don’t seek products marketed as better or more effective.

From accidentally deleting a computer file to dropping something, we all make mistakes — and now Michigan scientists are learning how that affects the brain.

Legendary boxer Muhammad Ali has sold an 80 per cent interest in his name and image to New York-based entertainment firm CKX for $68.5 million.

The 1960s saw the introduction of the oral contraceptive pill and the 1980s and 90s was the era of the condom. Now doctors are trying to convince young women and couples to use both methods simultaneously to maximise protection against pregnancy and sexually transmitted infections.

Discover the missing link between two vices as Ben and Jerry’s release an ice cream that tastes like a cream stout beer. Damn you, Ben and Jerry’s.

The "Spherical Tree House" concept borrows heavily from sailboat construction and rigging practice.  It’s a marriage of tree house and sailboat technology.  Wooden spheres are built much like a cedar strip canoe or kayak.  Suspension points are similar to the chain plate attachments on a sailboat.  Stairways hang from a tree much like a sailboats […]

Troy Sears has created a great business out of turning sailboats into giant billboards.  He generates about $25,000 a month from ads on their massive sails.

Global warming will become a top cause of extinction from the
tropical Andes to South Africa with thousands of species of plants and
animals likely to be wiped out in coming decades, a study said on
Tuesday.

Fujitsu Ltd
said on Tuesday it would launch desktop personal computers equipped
with Blu-ray disc drives in June in Japan, becoming the first company
to release PCs compatible with the next-generation optical discs.

Zurich is the city with the highest quality of life in 2006, while Baghdad, for the third year running, has the lowest, a survey published Monday shows.