Marketers are increasingly willing to try non-traditional advertising options, including word-of-mouth, and a new report from BIGresearch, the "Simultaneous Media Study," helps explain why.
Currently browsing posts found in January2007
Out One Ear and Into Another
World’s Oldest Newspaper Ends Print Version Opting Internet Format
Another print publication throws in the towel and gone to the internet. This time it happens to be a historic Swedish newspaper.
Scientist Invents Caffeinated Donut
As if the original version isn’t bad enough already, scientists have upped the ante by creating the caffeinated donuts.
20 Things You Didn’t Know About Obesity
Obesity is affecting us in many unusual ways. Here are 20 things you probably didn’t know.
84% of US Workers Still Seeking Their Dream Job
Are you still searching for your dream job? You are not alone — not by a long shot. A new CareerBuilder.com national consumer employment revealed that nearly four out of five U.S. workers (84 percent) are not currently in their dream job.
Superhero Tryouts
Auditions for the second season of the Sci Fi Channel’s reality show ‘Who Wants to Be a Superhero’ have begun at San Antonio’s Ingram Park Mall.
‘MySpace’ the Top Search Term in 2006
There is no way to know what is really on someone’s mind, much less what is occupying the thoughts of a whole nation, but the Hitwise "Top US Search Lists of 2006" report provides a valuable view into the minds of Internet users over the last year, showing what they took the trouble to type […]
US Automakers Not Likely to Turn Things Around Soon
An enormous gap still separates the performance of Detroit automakers from their foreign competitors - and it isn’t all their fault. The stupefying $12.7 billion loss that Ford Motor Co. reported Thursday for 2006 comes one year after General Motors’ equally horrendous $10.6 billion loss for 2005.
Brazil Nuts are Changing Brazil’s Economy
Brazil nuts are a valuable food source with a huge market in Europe and North America: up to 7,000 tons of unshelled nuts and 20,000 tons of shelled nuts are shipped every year.
One-Third of Texas Students don’t Graduate from High School
One out of three Texas students don’t graduate, and more students drop out than finish high school in the state’s largest cities, according to education experts.
Top 10 Photos of the Week
We had another snow storm here in Colorado yesterday, but we are able to keep out minds warm and engaged by watching the very creative imaginative people at Malgusto.com.
Top 10 Foods for a Good Night’s Sleep
What is the secret to getting a solid 7 to 8 hours of sleep? Head for the kitchen and enjoy one or two of these 10 foods. They relax tense muscles, quiet buzzing minds, and/or get calming, sleep-inducing hormones - serotonin and melatonin - flowing.
High Resolution Mistakes
Seth Godin: There is a great danger when you keep score of the wrong thing simply because it’s easy or precise.
Country Music Grapples with Demographic Shifts
It’s becoming increasingly difficult to succeed with a country music radio station in a market where Caucasians carry less and less sway.
Alaska Faces Skilled-Worker Shortage
Union apprentices training to build their carpentry skills in this part of Alaska have a nickname for more seasoned co-workers they meet on job sites. "We call them the ‘Geriatric Crew,’ " says Clint Meyer, one of the 20- and 30-somethings working out of a union- operated training center in south Anchorage.
Hebrew Porno Scrutinized For Kosher Rating
This adult film shot in Hebrew with an all-Israeli cast has raised the ire of Kosher critics and the Kof-K company.
Sweden To Be First Country With Official Embassy In Second Life
There are reports today that Sweden plans to open the first officially sanctioned embassy inside Second Life.
Google’s Big China Regrets
Google founder Sergey Brin told an interviewer that censoring China’s search-results at the behest of the totalitarian government in Beijing was a "net negative" for Google.
Extreme Ladders
It has long been known that ladders are one of the most dangerous tools ever invented. Here are a few people who have pushed the "stupid meter" beyond anything remotely reasonable.
The Smart Fuel Cell
A fuel cell that efficiently regulates its own power output based on the amount of hydrogen it is fed has been developed by US researchers. The simple control mechanism could extend the range of devices that can practically be powered using fuel cells.
Record Number of Product Launches in 2006
According to the latest figures from the Mintel International "Global New Products Database" (GNPD), a record-breaking number of new products flooded store shelves around the world in 2006.
Introducing Next Generation Transistors
Computers the world over are about to get a makeover. Intel, the world’s largest computer chip maker, announced on Saturday that its next generation transistors will have metal - not silicon - gate electrodes. They will also have insulating walls made of a "high-K" hafnium compound, which is transparent to electric fields, instead of silicon […]
Star Trek Home Theater
Gary Reighn likes Star Trek so much that he built his very own Star Trek home theater, on a $15,000 budget (including furniture and equipments), no less!
Pimped Out John Sweepstakes
National Plumber’s Day has reached new heights (and lows) with this super potty!
Half of All New Building Build in Next 10 Years will be in China
This year, for the first time in human history, more people will live in urban areas than rural areas. Some of the quantitative statistics are staggering. Every day in the world, 200,000 people migrate to cities. Half the new buildings in the world in the next 10 years will be built in China.
