If you’re driving a new Ford Mondeo or Focus, you could be in luck. One of the options offered by ‘fordtelematics‘ system, is the “in-car personal assistant” button that puts you through to an operator who will instantly pin-point the location of your car and guide you to a petrol station or wherever you need to go. At 75p a minute this is the deluxe feature of system that has four main options. The telematics system, through a built-in microphone and the car’s stereo system, acts as a hands-free mobile for this function.

Other features include real-time traffic information at 45p per minute and voice-activated dialing. An SOS button connects the car to an emergency services operator–if the airbags are set off then the system makes this call automatically.