Mobile phone users in London should soon be able to hail the capital’s black cabs simply by using their mobile phones.



The location-based service comes from an outfit called Zingo, which, incidentally is owned by MBH, the company that makes London’s taxis.



Zingo uses mobile technology to put passengers directly in contact with black cab drivers in their area that are free for a fare.



When a punter calls Zingo from their mobile, location-based technology pinpoints where they are. At the same time, global positioning satellites identify Zingo taxis in the area that are free.



Then, punters are automatically connected to an available cab driver in their area before the prospective passenger tells the cabbie exactly where they are. The charge for the Zingo service is £1.60 a throw, which is added to punters’ fare.
More here.

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