Philips has announced its Mirror TV technology, and plans a small-scale roll-out to hotels late this year. The company hopes to get Mirror TVs into people’s homes eventually, too, but that will take longer.

A Mirror TV is basically a two-way mirror with an LCD screen behind it. When the LCD is activated, you see the display. When it’s turned off, you see your reflection. A special lamination developed by Philips makes all of this possible.

The LCDs will be wide-screen, with a 16:9 aspect ratio and a high 1280 by 768 resolution. Philips plans to offer the mirror/monitors in 17-, 23-, and 30-inch sizes.

More here.