Digital camera prices fell 7.4 percent to an average of about $192 as manufacturers released new models and discounted older lines.

“New high-end models in the six- to seven-megapixel range have begun hitting the market, forcing prices down across the board and delivering exceptional values in the largest segment of the market, the three-megapixel category,” said NPD analyst Stephen Baker.

Prices for 128-megabyte digital memory cards fell about 10 percent to about $37 in October. Compared with a year ago, digital camera and memory card prices were down 32 percent and 34 percent, respectively.

Baker added that demand for digital cameras and memory cards was strong in both October and November, and were two of the most advertised devices on “Black Friday” — the late-November date seen as the kickoff to holiday shopping.

Other consumer electronics devices also declined in price in October, including 17-inch liquid crystal display (LCD) monitors, which fell 7 percent to $412, and portable DVD players, down about 5 percent to $219, the NPD report said.

The decline in prices of big-ticket TVs continued, but at a slower pace, with 42-inch plasma screen TVs pegged at $2,445, down less than 1 percent.

Little discounting was seen in prices for 20-gigabyte hard-drive-based portable digital music players, with levels stuck near $295, the report said.

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