The brain cooling helmet.
An extraordinary new ‘brain-cooling’ motorcycle helmet could save thousands of lives each year.
Called the ThermaHelm, the incredible piece of equipment comes with an inbuilt device that acts like an instant ice pack after a sudden impact.
By cooling the brain it is thought the carbon fibre helmet can reduce the risk of long-term brain damage and save lives.
The British creators will launch the £299 helmet in May this year.
Inventor and motorcycling enthusiast Jullian Preston-Powers said he has had an incredible response to the new design.
Mr Preston-Powers, 44, said: ‘We’ve had a great reaction. People think it’s a great idea and have said they can’t believe no-one has thought of this before.
‘Companies all over the world are banging down our doors to get hold of it when it’s launched this year.’