An adult site thats complaining about age requirements…oh those smut jockeys are whining again
“An Ohio swinger’s magazine objects to keeping proof on file that its advertisers are over 18. Continue reading… “Proof Of Age Requirement For Nude Ads”
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10 Hilarious International Pet Ads
I would like some privacy please
It’s been a few months since my last funny pet ads column, so I thought I would bring you some special ones for Valentine’s Day… just say they’re from the pets that love you so very much. This set of 10+ international ads is just as clever as the prior sets; there’s something about our furry and feathered friends that brings out exceptional creativity in ad designers. See what you think…
As usual, Pedigree ads predominate, but what can you say? The company’s got some super ad agencies throughout the world. Continue reading… “10 Hilarious International Pet Ads”
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11 Ads That Will Make You Say “What The?”
Like the title says..”What The?”
What is it with marketing people? Until recently I thought that us writers had the corner on being insane. Having worked in both film and television, I can pretty much say that the writer is the most crazy person on set (aside from some actors-but they’re of a different species altogether).
However, after taking a look at these ads, I’m starting to wonder exactly how far advertising firms will go before they actually discover a deep-end to go off of. Continue reading… “11 Ads That Will Make You Say “What The?””
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You Can Change Your Appearance With Exercise, But Not Overnight
Carl Foster, an exercise physiologist at the University of Wisconsin, La Crosse, was amused by ads for a popular piece of exercise equipment. Before-and-after photos showed pudgy men and women turned into athletes with ripped bodies of steel. And it all happened after just 12 weeks of exercising for 30 minutes three times a week. Then there was the popular book, with its own before-and-after photos, promoting a program that would totally change your body in six weeks with three 20-minute exercise sessions a week.
Continue reading… “You Can Change Your Appearance With Exercise, But Not Overnight”
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Trunk Monkeys – Don’t Leave Home Without Them
[youtube]http://www.youtube.com/watch?v=JM9HsyZpREk[/youtube]
Trunk Monkey ads have become Internet classics
“Thats my Trunk Monkey…” Its hard to find a good parking spot in the city… Trunk Monkey makes it easy. More after the jump.
Continue reading… “Trunk Monkeys – Don’t Leave Home Without Them”
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The Aim of Behavioral Targeting
Eliminate spam with behaviorally targeted online advertising
“The growth of behaviorally targeted online advertising has been delayed by incomplete development of technology, brand marketers that prefer to have their ads appear with relevant content and concerns over violating consumer privacy,” says David Hallerman, senior analyst at eMarketer and author of the new report, Behavioral Targeting: Marketing Trends. “But a number of things are changing.”
Continue reading… “The Aim of Behavioral Targeting”
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Billboards That Watch the Watchers
Rick Rivera, left, and Nathan Lichon spot the sneaky little cameras in an electronic billboard in Manhattan
In advertising these days, the brass ring goes to those who can measure everything — how many people see a particular advertisement, when they see it, who they are. All of that is easy on the Internet, and getting easier in television and print.
Billboards are a different story. For the most part, they are still a relic of old-world media, and the best guesses about viewership numbers come from foot traffic counts or highway reports, neither of which guarantees that the people passing by were really looking at the billboard, or that they were the ones sought out.
Continue reading… “Billboards That Watch the Watchers”
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Banned Commercials – Extreme Commercials from the Underground
[youtube]http://www.youtube.com/watch?v=VB2WgkBhujk[/youtube]
Nike’s crude attempt to prove performance under duress
After the jump are several more banned commercials. Since they’ve been banned, they are a bit off center. If you find them offensive, you’ve been warned.
Continue reading… “Banned Commercials – Extreme Commercials from the Underground”
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Discounts and Contests Key to Online Promos
Online promotions account for 22% of overall interactive marketing spending
Spending on online promotions, including contests and coupons, will nearly triple to $22.8 billion by 2012 from $8 billion in 2007, according to Borrell Associates‘ “Online Promotions: The Big Shift” report.
Continue reading… “Discounts and Contests Key to Online Promos”
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The Fine Art of Selling Naked
In Argentina, towels resembling the cover of a Playboy Magazine
are completed when beautiful women lay on them
Playboy is a global brand that entertains men around the world with boobs and blondes. You may think that it does not take much advertising creativity to sell photos of naked women. You would be wrong. Here’s 10 Great Playboy Ads that Show the Art of Selling Naked:
Continue reading… “The Fine Art of Selling Naked”
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The Amazing X-Ray Art of Nick Veasey
X-Ray of Bulldozer – Parker Technologies
Nick Veasey has created x-ray images for clients all over the world. From the miniscule to the massive, the unusual to the everyday, here are some of his amazing results. More photos after the jump.
Continue reading… “The Amazing X-Ray Art of Nick Veasey”
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The Future of Advertising
Futurists Glen Hiemstra and Gerd Leonhard on the Future of Advertising
Advertising has always been something we suffered through, particularly in such passive activities as television watching. On the other hand, online advertising has become more context sensitive. Glen and Gerd discuss how this new model will continue to grow in the future as a better way to reach consumers.
Continue reading… “The Future of Advertising”
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