Channeling a Star Wars metaphor, Stephen Van Worley imagined a McDonald’s empire in black with pockets of rebellion within by its seven largest competitors:
By far, the largest pocket of resistance is Sonic Drive-In’s south-central stronghold: more than 900 restaurants packed into the state of Texas alone. Sheer density is the key to victory!
Continue reading… “A Disturbance In The (Burger) Force”
