The message coming from the radio industry is clear: Terrestrial radio is in trouble financially and things will get worse before they get any better. Many of the country’s largest national broadcasters are on the verge of bankruptcy, and the Radio Advertising Bureau (RAB) announced that Q1 2009 was the industry’s worst quarter ever in terms of ad spending.
Continue reading… “Internet Radio Fastest Growing Online Media”
CynoCast is a breakthrough technology that allows you to communicate more effectively with your audience by delivering targeted web pages to their computer screen while you narrate. CynoCasts are created using a simple, yet robust, software tool called “Live Dashboard”.
Continue reading… “CynoCast: Delivers Live Or Pre-Recorded Web Content To Your Customer’s Computer”
Although there are a few highly-rated podcasts with more than 100,000 listeners/viewers, most podcasts have far smaller audiences, highly-focused on niche interests.
According to long-tail theory, these targeted audiences should be especially valuable to advertisers and marketers. Although the audiences are small, each listener or viewer is very interested in the subject, and the audiences should therefore carry commensurately higher ad pricing.
Continue reading… “Podcast Market Growing One Niche at a Time”
By delving into the futuring techniques of Futurist Thomas Frey, you’ll embark on an enlightening journey.
Learn More about this exciting program.