Clean Smells Promote Moral Behavior, Study Suggests

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BYU business prof Katie Liljenquist led a study that found that clean scents lead to more ethical behavior.

People are unconsciously fairer and more generous when they are in clean-smelling environments, according to a soon-to-be published study led by a Brigham Young University professor. Continue reading… “Clean Smells Promote Moral Behavior, Study Suggests”

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