Study Challenges Popular Perception of Startups

Study Challenges Popular Perception of Startups

Only about 1 percent of U.S.-born founders of tech companies are teenagers

Challenging the perception of American technology entrepreneurs as 20-something wunderkinds launching businesses from college dorm rooms, a new study by the Ewing Marion Kauffman Foundation and researchers at Duke and Harvard universities reveals most U.S.-born technology and engineering company founders are middle-aged, well-educated and hold degrees from a wide assortment of universities.

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People Grow Happier with Age

People Grow Happier with Age

People Grow Happier with Age

Happiness increases along with age, according to findings from a three-decade-long survey in the US.

Between 15% and 33% of 18-year-old Americans were likely to say they were very happy, with women happier than men and whites happier than blacks, based on findings from the survey conducted between 1972 and 2004.

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Consumers Demanding “Green” Products

Consumers Demanding “Green” Products

Demand for “green” products continues to grow

A February 2008 survey sponsored by DoubleClick found that 60% of US adults who make online purchases say that it is very or extremely important to them that a company is environmentally conscious.

Almost half of those who make online purchases said they specifically search for environmentally-friendly products at least some of the time.

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Will the Economy Affect E-Commerce?

Will the Economy Affect E-Commerce?

A recent PiperJaffray survey of 200 US Internet users has found mixed responses to the question of how a slowing economy might affect e-commerce spending.

When asked how their discretionary e-commerce spending would change in 2008 versus 2007, 33% plan to purchase less online, while only 12% will purchase more and 55% will purchase the same amount.

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Microsoft Brand In Sharp Decline

Microsoft Brand In Sharp Decline

A recent poll of about 12,000 US business decision-makers by market researcher CoreBrand found that Microsoft’s brand power has taken a dive over the past four years. According to the study, Microsoft dropped from number 12 in the ranking of the most powerful US company brands in 2004 to number 59 last year. In 1996, the company ranked number 1 in brand power among 1,200 top companies in about 50 industries.

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New Impact Lab Poll

 Why Do We Fear the Future?

What or who do we fear the most? In a world that is largely driven by fear, it makes sense to probe the nature of this fear, and what keeps us up at night.

Our perception is that when one fear is alleviated, another will rise to the top. Human nature will never allow us to live in a non-fear state. But our goal need to be a world with a optimal fear index, free our minds to work on important things, like creating new things for people to fear.

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Pew Study: Cellphones More Valuable than TV or Internet

Pew Study: Cellphones More Valuable than TV or Internet

Of those surveyed  in Pew’s March Report, between October and December 2007, 51% said it would be hard to give up their mobile phone. Only 45% said so for the Internet, 43% said television and 40% said their landline phone.

This is a sharp reversal from 2002, when the same questions were asked. Back then, 63% said their landline phone, 47% said television and the Internet and mobile phones tied with 38%.

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70% of Americans Think Media is Out of Touch

Newsroom

Nearly 70 percent of Americans believe traditional journalism is out of touch, and nearly half are turning to the Internet to get their news, according to a new survey.

While most people think journalism is important to the quality of life, 64 percent are dissatisfied with the quality of journalism in their communities, a We Media/Zogby Interactive online poll showed.

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