By Futurist Thomas Frey
From Golf Courses to Probability Management
Lobbying won’t disappear by 2040. It’ll get instrumented—more measurable, more continuous, more software-driven, and in many places, more tightly regulated in response. The transformation from relationship-based persuasion to data-driven outcome engineering represents one of the most significant shifts in how policy gets made.
Let me walk you through what lobbying looks like in 2040 and what lobbyists actually become.
Continue reading… “The Future of Lobbying by 2040: When Influence Becomes Data Science”