“Having the word ‘free’ somewhere in your ad attracts attention and creates a positive feeling.”
When businesses takes out an advertisement, they don’t have much space to convince you to buy their products. If it’s a television or radio spot, they might have 30 seconds to a minute. If it’s a print ad it maybe half a page unless they can afford a full-pager. That means they have to choose every word carefully to make the most impact.
Continue reading… “Buzzwords that make you spend your money”
Many companies are skeptical about the long-term payoff of daily deals.
Daily deals become increasingly popular with consumers. But, there is conflicting information about whether such offers are worth it for businesses. For some, the payoff does not justify the payout even though others enjoy profits and new customers from the venture.
Continue reading… “Are daily deals worth it for the businesses?”
Dr. Jin Huiqing says you can treat bad driving like a disease you can diagnose before the driver even gets near a car.
Someone is killed in traffic every five minutes in China and one entrepreneurial doctor has an unusual approach for making roads safer. He says to treat bad driving like a disease you can diagnose before the driver even getting near a car.
Continue reading… “Bad driving a disease and can be cured Chinese doctor says”
Sears is one of the brands expected to disappear within the next 18 months.
A new list of brands that will disappear in 2012 has been created by 24/7 Wall St. The list includes Sears, Sony Pictures, American Apparel, Nokia, Saab, A&W All-American Foods Restaurants, Soap Opera Digest, Sony Ericsson, MySpace, and Kellog’s Corn Pops.
Continue reading… “Top 10 brands that will disappear in 2012”
Wal-Mart is trying to sock Amazon with a tax increase instead of competing with them fairly.
Wal-Mart is secretly backing a group that is lobbying to try to get states from California to Illinois to collect sales tax from Amazon on its affiliate sales.
Continue reading… “Group fighting Amazon to pay more taxes backed by Wal-Mart”
A third of workers now take lunch breaks in mornings or late afternoons.
The mainstay of the working day used to be the lunch hour. But The lunch hour is being gobbled up according to two new reports.
Continue reading… “Study: Millions of workers take lunch breaks at odd hours”
Futurist Thomas Frey: I often describe the future with human-like characteristics. By doing so, it helps me think through our relationship with the future in novel ways. So here is an example of this:
Continue reading… “Global System Architects – Tomorrow’s New Power Brokers”
Futurist Thomas Frey: Two hundred years ago, the most stable jobs involved the needs of a community and the work of a skilled craftsman to meet those needs. People holding jobs such as cobblers, blacksmiths, chandlers, and butchers found themselves in high demand.
Continue reading… “Building a rapid job-creation engine”
Futurist Thomas Frey: It was a frenzy of activity as workers scurried from office to office, making their final checks, gathering books, papers, and personal belongings. Many were still stunned over the announcement that Google was closing its doors. The final minutes before the deadline were reserved for tearful hugs and remorseful goodbyes, but for the people of the world these brief moments of stunned silence would soon be replaced with long term anger and outrage.
Continue reading… “The Day that Google Died”
Futurist Thomas Frey: “Does being smarter make you happier?”
Continue reading… “Competing for Status”
There’s a right and wrong way to implement gamification beyond just slapping badges and points on your site.
Gamification, or the use of game mechanics in non-gaming contexts, has quickly made its way into the lexicon of the marketing and tech world. Companies in every industry imaginable are trying to tap into this powerful new strategy for influencing and motivating their customers, employees and fans.
Continue reading… “Three Key Strategies to Gamify Your Website Beyond Badges”
Futurist Thomas Frey: The total number of governmental bodies in the U.S. is approaching a staggering number – 90,000. During normal economic times there is plenty of money to go around, but now every city, state, county, parish, township, and special taxing district is competing for the same tax dollars that the federal government is.
Continue reading… “A Country of 90,000 Governments”
By delving into the futuring techniques of Futurist Thomas Frey, you’ll embark on an enlightening journey.
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