Mobile commerceis exploding. As recently as late 2010, commerce transacted from phones and tablets was only 3% of e-commerce. By the end of last year’s holiday shopping season, that number had risen to 11%. That’s approximately $18.6 billion in consumer spending — and that doesn’t even include travel-related purchases.
Continue reading… “Mobile coupons are going mainstream”
Google Wallet
Everyone likes a good deal, a new study on digital wallets by the mobile marketing tech firm Vibes has concluded. It means that mess of flyers on your front door could soon be replaced by a smarter set of customized and personalized digital flyers in your Apple Passbook or Google Wallet.
Continue reading… “Digital coupons – the future of mobile wallets: Study”
Consumers perform online product research, make purchases.
Price-conscious consumers have been driven online by the battered US economy to do research before making a purchase, and eMarketer estimates that there will be 92.5 million online coupon users by the end of 2012. Those savings-savvy consumers will no doubt be helped by electronic circulars, which now rival their print counterparts in penetration, according to a November 2011 study of US internet users by Yahoo! and Ipsos.
Continue reading… “Digital coupons rival print in effectiveness”
Groupon alternatives
Groupin is the largest daily deal site with more than 115 million subscribers. But it’s hardly the only one worth paying attention to.
Continue reading… “10 alternatives to Groupon”
42% of all Americans live paycheck to paycheck.
Almost half of American workers report that they usually or always live paycheck to paycheck to make ends meet. But finances of many workers are improving from just a year ago. (Infographic)
Continue reading… “42% of all Americans live paycheck to paycheck”
Household usage of digital coupons has nearly doubled since 2005.
A digital revolution in couponing coupled with the belt-tightening of the recession have combined to make coupons cool among more than just those clipping the Sunday circular. Digital coupon usage is now firmly a part of the online shopping experience of millions of US consumers.
Continue reading… “88.2 Million People Will Use Digital Coupons in 2011”
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