Technology will have a profound effect on the way convenience stores conduct their business.
Steve Jobs once cautioned, “you can’t connect the dots looking forward.” You can only connect them looking backwards, so you have to trust that the dots will somehow connect in your future.”
Continue reading… “The future of convenience retailing”
Futurist Thomas Frey: What music comes to mind when you try on your new pair of jeans? Does that “music in your head” somehow change when you try on a different brand?
Continue reading… “Rethinking Retail and 18 Examples of Change”
Fifty-one percent of shoppers are more likely to buy from retailers with mobile-specific websites.
Retailers must answer the call to make mobile shopping easier and more engaging or they risk getting disconnected from the majority of mobile device users. While 89.7 percent of the U.S. population aged 18 to 64 have mobile phones, only 49.1 percent are using their phones to shop, according to Arc Worldwide, the marketing services arm of advertising agency Leo Burnett.
Continue reading… “Retailers Need to Reach Out and Touch More Mobile Users”
By delving into the futuring techniques of Futurist Thomas Frey, you’ll embark on an enlightening journey.
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