Startup Aims To Build Billboards That Target You, Personally

Digital billboards that display different ads depending on who is looking at them were once only found in Minority Report. But a recently launched startup aims to make targeted billboard advertising as ubiquitous as targeted online advertising.

Immersive Labs introduced its smart billboard technology at TechStars‘ Demo Day in New York on Thursday. The software combines video analytics with environmental factors and Twitter and Foursquare information to decide what the best ad to display at that moment is…

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Web Advertising Surpassed Newspaper Ad Revenue in 2010

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The IAB estimates that Internet-ad revenue in 2010 surpassed that of newspapers.

Double-digit growth of web advertising resumed in 2010 in the U.S.   According to the Interactive Advertising Bureau, web advertising outpaced traditional media and surpassed newspaper ad revenue for the first time.

 

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‘Spillionaires’ – BP Oil Spill Payouts Create New Rich

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Thomas Gonzales is one of the only Delacroix fishermen who refused to work for BP.

Instead of economic ruin in the Gulf Coast, the oil spill has brought in a gusher of money.  The many people who cashed in on the oil spill have earned nicknames: “spillionaires” or BP rich.”   But there were some people who wound up getting little of the money.

 

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Growing Concerns Over Problems with the Indian Trade Mark Office

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Over 44,000 trade mark files have gone missing in India.

Justice Muralidhar of the Delhi High Court on April 7 asked the government to reform the Trade Mark Office.  This was after an investigation revealed that the office had lost 44,404 trade mark registrations without even realizing.

 

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200 Million Chinese Workers in Danger of Occupational Disease

occupational disease China

Health officer talks to factory workers.

The biggest danger to Chinese workers is not workplace accidents, but occupational disease.  There are potentially 200 million workers in China that are under the threat of contracting an occupational disease according to a senior trade union official.

 

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Fowndr Offers Private Social Network for Start-Ups

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Look out people of the Internet, there’s another social network on the horizon! But this new network isn’t designed to compete with Facebook, Twitter or MySpace; instead, it’s intended for the people who build these services.

Fowndr, pronounced founder, is a new private network that hopes to offer creators of technology start-ups a place to discuss new projects and share learning, resources and files with other like-minded technologists.

“It’s basically a safe place for entrepreneurs and founders to share ideas, projects and files,” said Stu Green, founder of Fowndr. “The service is designed for people who have been involved in setting up businesses in the past and love new enterprise.”

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Google Snags PushLife (for music on your Android phone?)

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At last year’s Google I/O we were tantalizingly teased with the idea of music streaming to our mobile devices. Since then, there have been hints and leaks, but nothing official from Google on when or how this new service would be rolled out. Well, now we can add a big piece to that puzzle with the news that Google has acquired mobile entertainment company PushLife, which has been developing a music app of its own for the Android and BlackBerry platforms…

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Meanest Airlines in the U.S.

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Meanest major carrier – United Airlines

Last year was a good one for the airline industry, with U.S. airlines churning out the highest profits in more than a decade. With the exception of American Airlines, every major carrier turned in positive profits for the year.

In the 2011 Airline Quality Rating (AQR) report released on April 4, quality is up as well.

 

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