The Industrial Metaverse Is Reshaping Manufacturing Behind Closed Doors

By Futurist Thomas Frey

When most people hear the word “metaverse,” they think of avatars, video games, or virtual meetings. But while the consumer-facing hype has cooled, a very different metaverse is quietly transforming industries—and it’s happening far from public view.

The industrial metaverse is not about escaping reality. It’s about redesigning it. Manufacturers are already using immersive simulations, digital twins, and extended reality tools to rethink how products are designed, factories are built, and supply chains are managed. According to industry reports, the market for industrial metaverse applications could grow to more than $150 billion by 2035. Companies already report 30% reductions in design time and 25% improvements in maintenance efficiency when using these tools.

This is not hype. It is a revolution unfolding behind closed doors.

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