Special Poster for “Oldtimer”, a big Austrian chain for motorway rest stops.
(Advertising Agency: Demner, Merlicek & Bergmann, Vienna, Austria)
Adertisers want to catch a person’s attention and create a memorable impression. Billboard advertisements do just that. They leave the reader thinking about the advertisement after they have driven past it. They need to be readable in a very short time because they are usually read while being passed at high speeds. Usually they have only a few words in large print and are humorous or have arresting images in brilliant color. (Pics)
Continue reading… “20 Creative Billboard Ads”











