Surveillance video becomes a tool to help business owners study customer behavior

prism

Software from Prism Skylabs processes surveillance footage to show how busy a place is without compromising customers’ privacy.

Giants like Amazon and Google have led the huge success of online shopping and advertising thanks to software that logs when you visit Web pages and what you click on.  Prism Skylabs is a startup that offers brick-and-mortar businesses the equivalent—counting, logging, and tracking people in a store, coffee shop, or gym with software that works with video from security cameras.

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