Autonomous cars : Consumer excitement soars despite barriers

 

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Consumers believe autonomous cars will take on a larger role in their daily lives, going beyond the act of driving to also have autonomy in running errands and completing chores.

Consumer preference for riding in self-driving cars is set to double within the next five years. While only 25% of consumers would prefer to ride in a self-driving car over a traditional vehicle in 12 months’ time, over half (52%) say driverless cars will be their preferred mode of transport by 2024.

These findings have been published in Capgemini Research Institute’s report “The Autonomous Car: A Consumer Perspective.” The positive response from consumers suggests that they see huge benefits with autonomous vehicles in terms of fuel efficiency (73%), reduced emissions (71%) and saving time (50%). Such is the sense of optimism and anticipation, over half of the consumers (56%) say they would be willing to pay up to 20% more for an autonomous vehicle over a standard one.

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