Social business remade the economy while most companies weren’t looking

The online world has clearly and systematically changed the rules of business, and companies must adapt or risk irrelevance. This often seemed self-evident to many of us, even if the ranks of the Fortune 500 and Global 2000 didn’t actually seem to change very much as a result. But the times, they have recently changed.

 

 

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Companies Hiring More Freelance Workers as the Trend Reshapes the American Workforce

Freelance workers

Freelance workers already make up 20% of the labor force, a figure that will rise to 25% as early as next year.

Lancaster Advertising in Lewisville, Texas, used to have 15 employees, two office buildings and a loss on its balance sheet.  Today, the firm has no staff, no buildings and a healthy profit. Owner Ken Lancaster draws from more than 100 freelancers worldwide and works from his house, his boat or coffee shops.

 

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