3D printing is Hollywood’s smartest new marketing tool

“The Key to Erebor”

Hollywood is embracing 3D printing in a big way. Warner Bros. will offer fans digital blueprints of “The Key to Erebor” to help market he Hobbit: Desolation of Smaug.  “The Key to Erebor” is a key item from the series, which fans can 3D print on their own or send to a company like Shapeways to print for them.

 

 

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