New Biodegradable SunChips Bag With Quieter Packaging Will Hopefull Silence Critics

FRITO-LAY SUNCHIPS

A quieter version of the biodegradable SunChips bag.

Frito-Lay hopes to make some big noise with a quieter version of its biodegradable SunChips bag.  The company introduced a biodegradable bag for the snacks in April of 2009 with a big marketing effort to play up its environmentally friendly nature as it was made from plants and not plastic and could break down in compost.

 

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