Spotify lands exclusive rights to new Kim Kardashian West podcast

 

3A33824B-5184-478B-B7CA-12C314269E06

Spotify has inked an exclusive deal to distribute Kim Kardashian West’s new podcast, a spokesperson confirmed to Axios.

Why it matters: The deal, unlike Spotify’s purchase of “The Ringer” in February and its exclusive arrangement to distribute “The Joe Rogan Experience” beginning this fall, includes female producers and hosts, which could lure a more diverse, female-centric audience to the platform.

Details: The podcast will be co-produced and co-hosted by West and television producer Lori Rothschild Ansaldi, according to the Wall Street Journal, which was first to break the news.

A Spotify spokesperson confirmed details of the Journal’s report, which notes that the podcast will be adjacent to West’s work with the Innocence Project, a nonprofit that focuses on exonerating wrongfully convicted individuals and criminal justice reform.

Continue reading… “Spotify lands exclusive rights to new Kim Kardashian West podcast”

0