New helmet inspired by brain offers better impact protection

[youtube]http://www.youtube.com/watch?v=CLbpXkSoM2A[/youtube]

The Multi-directional Impact Protection System (MIPS) was inspired by the fluid that wraps your brain in a protective, wet blanket. It is also the name of both the technology and the company behind it and it claims to offer superior protection for your head. Major helmet manufacturers are starting to turn on to what is self-hailed as the “next generation” of helmet design.

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