Good storytelling – why your brain loves it

brain and storytelling

Paul J. Zak: It is quiet and dark. The theater is hushed. James Bond skirts along the edge of a building as his enemy takes aim. Here in the audience, heart rates increase and palms sweat.  I know this to be true because instead of enjoying the movie myself, I am measuring the brain activity of a dozen viewers. For me, excitement has a different source: I am watching an amazing neural ballet in which a story line changes the activity of people’s brains.

 

 

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Scientists Have Invented What Women Want in a Man – The Sensitivity Spray

Couple cuddling

Scientists have developed a “sensitive spray” for men

Scientists have developd a spray to make men more affectionate using the ‘cuddle’ hormone oxytocin.  They say it is capable of turning the most macho of hunks into a dewy-eyed baby-kisser who says all the right things and stops going down the pub.

 

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Nasal Spray May Help Boost Social Skills In Autistic Patients

autisum 

A natural hormone boosts social skills for autistic patients

A nasal spray containing the hormone linked to bonding helps people with autism become more sociable and trusting, scientists have found.   Participants in a study, who inhaled the spray containing oxytocin, were able to interact more easily with others.

 

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