The grocery industry is ripe for disruption

amazon fresh

Amazon, Trader Joe’s, and Wal-Mart are, at least experimenting with grocery delivery.

From an economic prospective, the grocery business is loaded with friction. Once a week or more, shoppers must drive to stores, traipse through aisles hunting for what they want, and stand in lines — a gigantic, continual waste of time, patience, and gasoline. Grocers, which stand between food producers and consumers, must maintain chains of stores dotted across a geographical region or across the country, and each store must be serviced by a complex logistical and transportation infrastructure. If any industry is ripe for disruption by online shopping, it should be the grocery business.



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