More than one in five US display dollars will go to the social network.
For the first time, the largest share of US display ad revenues will go to Facebook, eMarketer estimates. The social network’s 80.9% growth in display ad revenues, to $2.19 billion this year, will mean Facebook sees 21.6% of all US display ad dollars…
Continue reading… “Facebook to Surpass Yahoo! in Display Ad Revenues This Year”
