How to start your own hybrid car rental company

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Ali Salman of Simply Hybrids

In 2007, Ali Salman was a Vice President of Marketing at Beverly Hills Rent-A-Car in LA. He was becoming dismayed at how dirty the beaches were and how smoggy the skyline was near his home in Orange County. He began to get upset and thought someone should do something to improve the water and air quality in southern California. He then remembered the Chinese proverb: “it is better to light a candle than to curse the darkness.”

He took that message to heart and decided to open up his own green business, a car rental company called Simply Hybrids. Five years later, business is booming and growing at an annual rate of 26%. TreeHugger spoke with Mr. Salman about his hybrid car rental business and how he got to where he is today…

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