The Awakening Series Part 6: Insurance—The Bet You Can’t Win

By Futurist Thomas Frey

Insurance is supposed to be simple: you pay premiums to protect against catastrophic losses. The insurance company pools risk across many customers, uses actuarial science to price fairly, and pays legitimate claims promptly. Everyone benefits from shared security.

That’s the theory. AI analysis of how insurance actually operates reveals something very different: a system that has evolved to maximize premium collection while minimizing claim payments through strategies so sophisticated that most policyholders never realize they’re being systematically disadvantaged.

The awakening in insurance isn’t just about denied claims—though there are plenty. It’s about revealing an entire industry structured around information asymmetry, strategic ambiguity, and the statistical certainty that most customers won’t read the fine print, won’t understand the exclusions, and won’t fight back when claims get denied.

Continue reading… “The Awakening Series Part 6: Insurance—The Bet You Can’t Win”

Very risky business: the pros and cons of insurance companies embracing artificial intelligence

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The enabling technology for insurers to use AI is the ‘ecosystem’ of sensors known as the internet of things.

It’s a new day not very far in the future. You wake up; your wristwatch has recorded how long you’ve slept, and monitored your heartbeat and breathing. You drive to work; car sensors track your speed and braking. You pick up some breakfast on your way, paying electronically; the transaction and the calorie content of your meal are recorded.

Then you have a car accident. You phone your insurance company. Your call is answered immediately. The voice on the other end knows your name and amiably chats to you about your pet cat and how your favourite football team did on the weekend.

You’re talking to a chat-bot. The reason it “knows” so much about you is because the insurance company is using artificial intelligence to scrape information about you from social media. It knows a lot more besides, because you’ve agreed to let it monitor your personal devices in exchange for cheaper insurance premiums.

Continue reading… “Very risky business: the pros and cons of insurance companies embracing artificial intelligence”

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