Bose’s new $250 Sleepbuds play soothing sounds instead of music

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Is quality sleep worth that much cash?

After a couple years of development and early prototype testing through an Indiegogo campaign, Bose is commercially releasing its noise-masking Sleepbuds. They go on sale tomorrow, June 21st, for $250 from Amazon, Best Buy, Bose, and other retailers. The Sleepbuds are truly wireless earbuds designed to stay in your ears overnight. As you go to sleep, they play audio tracks that drown out typical evening disturbances like street noise, loud neighbors, or a snoring partner.

They don’t play music or any other audio from external devices. Period. So forget about streaming Spotify, audiobooks, or podcasts. Nor do the Sleepbuds utilize Bose’s incredible noise-cancelation tech that’s the magic ingredient in products like the popular QuietComfort headphones.

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