Three Key Strategies to Gamify Your Website Beyond Badges

Gamification

There’s a right and wrong way to implement gamification beyond just slapping badges and points on your site.

Gamification, or the use of game mechanics in non-gaming contexts, has quickly made its way into the lexicon of the marketing and tech world. Companies in every industry imaginable are trying to tap into this powerful new strategy for influencing and motivating their customers, employees and fans.

 

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