Most cord-cutters aren’t missing cable TV


FC9C9260-7044-4C5B-8B40-B0301F840ED4What Do US Cord Cutters Miss About Cable/Satellite TV? (% of respondents, March 2019)

At a time when the number of cord-cutters continues to climb, a new report indicates that most folks who ditched their cable TV service don’t miss anything about it.

In a March survey of over-the-top (OTT) video users by programmatic platform OpenX and analytics firm The Harris Poll, 52% of 528 cord-cutters said they don’t miss anything about cable or satellite TV. Live events, sports and news were the programs they missed most.

“Cord-cutters are reacting to the fact that they do not like being forced to pay for channels they do not watch—and they do not like being restricted by device, time or place to access their programs,” said Dallas Lawrence, chief communications and brand officer at OpenX.

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