The world of events and in-person marketing is evolving.
Audiences today expect more than education and entertainment; they expect participation at an event. Today’s top events take advantage of technology as a platform for audience engagement. Having produced and attended a number of customer conferences and trade shows this year, I’ve noticed some very clear trends in how technology is blurring the gap between the presenters and attendees. Here are some examples.
Continue reading… “Top 4 event trends you need to know about”
