State of the American News Media 2011: Report

 network

Why do networks still do news?

By several measures, the state of the American news media improved in 2010.

After two dreadful years, most sectors of the industry saw revenue begin to recover. With some notable exceptions, cutbacks in newsrooms eased. And while still more talk than action, some experiments with new revenue models began to show signs of blossoming.

 

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China Blocks the Word ‘Egypt’ From Internet Searches

protestors

Protesters react in Tahrir Square to Egyptian President Hosni Mubarak’s televised speech in Cairo February 1, 2011.

Chinese authorities have blocked the word “Egypt” from searches on Twitter-like microblogging sites in an indication of concern among Communist Party leaders that the unrest there could encourage similar calls for political reform in China.

 

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Trends in the Time Consumers Spend with Media

WATCHING-TV-INTERNET

In 2010, consumers spent an average of 4 hours and 24 minutes each day watching TV and video, while being online for 2 hours and 35 minutes.

There are only so many hours per day that consumers can spend watching TV, reading newspapers and surfing the internet. But as marketers may suspect, the time devoted to media is undergoing some not-so-subtle changes.

 

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