Flying Gaga, Now in Bacon Flavor.
Pop icon Lady Gaga will launch a line of meat-based clothing this Fall using food waste. The line will be a “contemporary interpretation of her stage outfits,” according to the Haus of Gaga.
Exactly what that means remains unclear but I suggest you don’t wear the clothing camping (or store them in a bear box if you do). Unlike her infamous meat dress, the line will actually be…clothing. And unlike her meat dress, it comes PeTA-approved. Yes, PeTA approved!
Odd, considering the animal rights organization came down hard on Gaga for what Time magazine called the Fashion Statement of 2010.
The actual motivation for the line has yet to be announced and, thus far, is left open to interpretation as per usual with Gaga’s fashion-cum-activism antics. Considering we waste over 40% of the food we produce, the message seems pretty clear to me, because in the U.S. food waste has increased by 50% since 1974 and now accounts for one-fourth of all our water consumption. In fact, discarded food wastes more water than showering! Or this could just be another comparison for the Madonna-be; the Material Girl launched her own line last year under the same name.
PeTA spokesperson explained to TreeHugger–since we were all scratching our heads on this one–, “PeTA’s support for the [fashion] line is absolutely not an avocation for the killing or eating of animals but an avenue for attention. This country discards enough food waste [made from animals] to support a [$%&!@!] clothing line. It’s heart-breaking and disgusting.” It’s worth noting that Gaga and PeTA definitely have some similar marketing strategies. Her 2009 MTV Video Music Award performance involved spurting blood–an act she continued with on her Monster Ball Tour.