The decline of reading in America

books library

The American bookworm is a rarer species than two or three decades ago.

Nearly a quarter of American adults had not read a single book in the past year, according to to a report from the Pew Research Center last week. As in, they hadn’t cracked a paperback, fired up a Kindle, or even hit play on an audiobook while in the car. The number of non-book-readers has nearly tripled since 1978.

 

 

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Marketing isn’t really marketing anymore

marketing

The role of a CMO today isn’t what it used to be.

When it comes time to hire a head of marketing, many tech entrepreneurs imagine bringing on someone who’s a master of SEO and A/B testing, who will drive millions of new visitors to their website. They may see a role for the CMO beyond this — perhaps they’ll ask their job candidates “How will your marketing take advantage of big data?”

 

 

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New roles librarians play in the digital age (Infographic)

Seattle_Library

Seattle Central Library

Technology has had a lasting impact on libraries. They were once thought to be going the way of traditional bookstores, but libraries have rebounded and are thriving in a technology fueled world. With the help of innovation, re-imagination and vision, libraries are embracing new technologies while creating dynamic community centers filled with life. They are no longer a house of dusty books and card files; they are centers of creativity, research and collaboration… and they are free.

 

 

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One-third of San Francisco’s registered cab drivers ditch taxis for Uber, Lyft, or Sidecar

lyft

Lyft drivers sport “carstaches” on their vehicles while on duty.

San Francisco is where Uber and Lyft got their starts and resistance to these services seems futile. One third of taxi cab drivers in San Francisco have ditched their registered cabs and are now working for Uber, Lyft, or Sidecar, according to Fortune.

 

 

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The internet population in China hit 618 million in 2013 with 81% connected via mobile internet

Chinese-Mobile-Internet-Users

Mobile Internet users increased year-on-year by 80 million people in China.

China is become an increasingly connected country aided not least by the growth of mobile internet access. Last year, China ended up with 618 million Internet users and 500 million mobile Internet users, according to a report published by state-affiliated research organization China Internet Network Information Center (CNNIC), spotted first by Tech in Asia.

 

 

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1 in 4 adults hold educational credentials other than an academic degree

education_graph

A report  from the U.S. Census Bureau says that in the  fall of 2012, more than 50 million U.S. adults, or one in four, had obtained a professional certification, license or educational certificate apart from a postsecondary degree awarded by colleges and universities. This is the Census Bureau’s first-ever report on this topic.

 

 

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Colorado’s First Micro College for Learning Programming Skills

When it comes to landing a high-paying entry level position, young people have very few options without spending tons of money on college. And even then, unless they get engineering degrees from top tier schools, the odds are against them. But now young people have a faster, cheaper option.

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Government agencies increasingly borrow border patrol drones for domestic surveillance

A predator drone

Border patrol drones are increasingly being borrowed by federal, state and local law enforcement agencies for domestic surveillance operations, newly released records show, a harbinger of what is expected to become the commonplace use of unmanned aircraft by police.

 

 

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