The moonshot project has a new name, too.
It’s been a while since we’ve heard about Alphabet’s Free Space Optical Communications (FSOC) project. If you’ve forgotten all about it, we don’t blame you: the acronym doesn’t stick in the mind quite like Google Fiber or Project Loon. To solve the problem, Alphabet’s ‘X’ division has renamed the initiative Project Taara. (I like it, though Project Tidal already starts with the letter ’T.’ If both moonshots ’graduate’ and become fully-fledged companies, one will have to rebrand or ruin Alphabet’s otherwise immaculate naming scheme.) It suggests that Google’s parent company now sees the technology, which uses laser-beaming boxes to deliver connectivity, as something that can eventually become a real business.
In a blog post, Taara general manager Mahesh Krishnaswamy announced that the team is formally working with telecoms giant Econet in Africa. It’s not clear, however, if any money is changing hands. Initially, Taara’s hardware will support Econet subsidiary Liquid Telecom in Kenya. It’s an obvious move given that the moonshot has already trialed its technology in the country, which followed pilots in Andhra Pradesh, a state in India.