Impossible Foods’ faux pork is just as convincing as its fake beef

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It can be used in dumplings, baos and more.

Last year, Impossible Foods made headlines at CES when it introduced a new formulation of its Impossible Burger. It tasted so close to the real deal that we even gave it a Best of CES award. Now, Impossible Foods is back again at the annual tech event to introduce its latest product: Impossible Pork.

To be clear, this is a different product from the Impossible Sausage that was announced last year. “Sausage is a specific application of meat,” said David Lee, Impossible Foods CFO, to Engadget. “Impossible Pork, however, is one that can be used in any [ground pork] application.” While sausage might be good as a breakfast patty or a pizza topping, said Lee, Impossible Pork is a more general imitation pork product that would be good for dishes like baos or dumplings.

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You call that meat? Not so fast, cattle ranchers say

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Sales of plant-based meat substitutes, like this burger made by Impossible Foods, increased 22 percent to $1.5 billion last year.

SAN FRANCISCO — The cattle ranchers and farm bureaus of America are not going to give up their hold on the word meat without a fight.

In recent weeks, beef and farming industry groups have persuaded legislators in more than a dozen states to introduce laws that would make it illegal to use the word meat to describe burgers and sausages that are created from plant-based ingredients or are grown in labs. Just this week, new meat-labeling bills were introduced in Arizona and Arkansas.

These meat alternatives may look and taste and even bleed like meat, but cattle ranchers want to make sure that the new competition can’t use the meat label.

Continue reading… “You call that meat? Not so fast, cattle ranchers say”

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