By 2025, 50% 0f consumers under 32 won’t pay for cable

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By 2025, half of all adults under 32 won’t pay for traditional cable subscriptions, according to a new Forrester study. An online survey of 32,000 U.S. adults found that 76 percent subscribe to cable. Of the 24 percent who don’t pay for cable, 18 percent are cord-nevers—people who have never paid for a cable subscription—while 6 percent are cord cutters, meaning they have canceled their cable subscriptions. The report notes that this year, digital cord-nevers have surpassed cord cutters and represent “the next stage of evolution in TV viewing.”

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Apps, app stores and Apple could cause the demise of the cable industry

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Benedict Evans, a veteran mobile industry analyst turned venture capitalist, tweeted a chart  on September 3, 2015, showing how traditional TV is losing its share of screen to smartphones and tablets. While Evans’ chart was not the first chart to alarm the cable industry, its timing was particularly interesting, as it came exactly a week before Apple’s major update of its Apple TV hardware. In fact, many financial and industry analysts have predicted the demise of the cable industry since rumors of a new Apple TV hardware or an Apple over-the-top streaming service emerged earlier this year.

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Another 1.8 million people drop their cable TV subscriptions this year

The numbers of people who pay for any type of TV service are in decline.

There’s another dismal set of numbers for the TV business from Q2 2013. About 1.8 million people ended their cable TV subscriptions during the second quarter, according to analysts at SNL Kagan.

 

 

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Netflix’s plan to kill the cable industry

Netflix CEO Reed Hastings

Netflix is guaranteed to make the cable industry nervous with its plan to disrupt the industry. “The traditional entertainment ecosystem is built on (managed dissatisfaction), and it’s a totally artificial concept,” Netflix CEO Reed Hastings tells GQ’s Nancy Hass. “The point of managed dissatisfaction is waiting.”

 

 

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HBO brings streaming-only service to Europe

Some Europeans will get access to the full complement of HBO content for a small fee.

According to Variety, in mid-October an HBO streaming service that does not require an associated cable subscription will be rolled out in Europe. It is confined to only a few European countries, but it’s an embrace from Time Warner to cord-cutters that non-HBO customers have long sought.

 

 

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The demise of tv and the cable bundle

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Yesterday there were Two small pieces of news that could make for a big headache for TV.

After DirecTV and Viiacon failed to agree on subscriber fees, Viacom yanked its 19 channels — including Nickelodeon, MTV and Comedy Central — from DirecTV.   And  the second piece of news is a federal judge cleared the way for Aereo, an exciting new startup that could bring local TV (NBC, ABC, CBS, PBS) to any device you wish, from a smart phone to an actual TV.

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Cable companies lobby FCC to increase your bill and limit competition

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Currently cable companies must deliver broadcast channels in a way that enables tuners to display those channels without any extra hardware.

Cable companies are suffering from flat and declining cable TV subscription numbers.  So now cable companies are lobbying the FCC to force every cable subscriber to rent cable boxes or cable cards even if they don’t want or need them now.

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FCC to provide low-income homes with cheap broadband internet service and computers

cheap internet

Low-income homes will be provided with $10 internet service and $150 computers.

Cable and computer firms along with the Federal Communications Commission have announced a program to provide low-income homes with $10 monthly broadband Internet service and $150 computers.

 

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