By 2025, half of all adults under 32 won’t pay for traditional cable subscriptions, according to a new Forrester study. An online survey of 32,000 U.S. adults found that 76 percent subscribe to cable. Of the 24 percent who don’t pay for cable, 18 percent are cord-nevers—people who have never paid for a cable subscription—while 6 percent are cord cutters, meaning they have canceled their cable subscriptions. The report notes that this year, digital cord-nevers have surpassed cord cutters and represent “the next stage of evolution in TV viewing.”
Benedict Evans, a veteran mobile industry analyst turned venture capitalist, tweeted a chart on September 3, 2015, showing how traditional TV is losing its share of screen to smartphones and tablets. While Evans’ chart was not the first chart to alarm the cable industry, its timing was particularly interesting, as it came exactly a week before Apple’s major update of its Apple TV hardware. In fact, many financial and industry analysts have predicted the demise of the cable industry since rumors of a new Apple TV hardware or an Apple over-the-top streaming service emerged earlier this year.
According to Re/code’s Peter Kafka, Apple is talking to TV programmers about offering their content directly over the web through Apple TV. Continue reading… “Apple wants to change TV”
Netflix and other streaming services are continuing to have an impact on traditional TV viewing. According to a note from Nomura Research, which is based on recent numbers from Nielsen, total live TV ratings were down 12.7 percent year over year across the networks of major media companies Continue reading… “Live TV ratings down over 12 percent in January”
Cable rage is real.
Are you frustrated with rising prices from your cable company? Do you keep getting hit with more fees and charges and you are paying for more channels than you’d ever want to watch? These are just a handful of the most common complaints consumers have when it comes to grappling with cable companies.
This has been the worst year ever for the TV business. According to Citi Research, audience ratings have collapsed: Aside from a brief respite during the Olympics, there has been only negative ratings growth on broadcast and cable TV since September 2011.
The numbers of people who pay for any type of TV service are in decline.
There’s another dismal set of numbers for the TV business from Q2 2013. About 1.8 million people ended their cable TV subscriptions during the second quarter, according to analysts at SNL Kagan.
Netflix CEO Reed Hastings
Netflix is guaranteed to make the cable industry nervous with its plan to disrupt the industry. “The traditional entertainment ecosystem is built on (managed dissatisfaction), and it’s a totally artificial concept,” Netflix CEO Reed Hastings tells GQ’s Nancy Hass. “The point of managed dissatisfaction is waiting.”
Some Europeans will get access to the full complement of HBO content for a small fee.
According to Variety, in mid-October an HBO streaming service that does not require an associated cable subscription will be rolled out in Europe. It is confined to only a few European countries, but it’s an embrace from Time Warner to cord-cutters that non-HBO customers have long sought.
Yesterday there were Two small pieces of news that could make for a big headache for TV.
After DirecTV and Viiacon failed to agree on subscriber fees, Viacom yanked its 19 channels — including Nickelodeon, MTV and Comedy Central — from DirecTV. And the second piece of news is a federal judge cleared the way for Aereo, an exciting new startup that could bring local TV (NBC, ABC, CBS, PBS) to any device you wish, from a smart phone to an actual TV.
Currently cable companies must deliver broadcast channels in a way that enables tuners to display those channels without any extra hardware.
Cable companies are suffering from flat and declining cable TV subscription numbers. So now cable companies are lobbying the FCC to force every cable subscriber to rent cable boxes or cable cards even if they don’t want or need them now.
Low-income homes will be provided with $10 internet service and $150 computers.
Cable and computer firms along with the Federal Communications Commission have announced a program to provide low-income homes with $10 monthly broadband Internet service and $150 computers.