The visual trends that will define 2020

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The creative industries help to define the look of an era. As much as architecture and literature have an enormous impact, the style and flavour of a decade is primarily decided by the creatives. While that’s a privilege, it is also a responsibility that means creatives must be the ones to constantly push themselves to try new things. After all, nothing’s worse than stagnation.

That’s especially true in the media and marketing world. Too often brands find themselves playing catch-up with the trends being created for younger audiences, instead of working with them collaboratively. That risks alienating savvy millennial and Generation Z consumers, who recognise when they’re being sold to.

In order for marketers and creatives to stay abreast of visual trends,The Drum, in conversation with Adobe Stock and Dentsu in their latest webinar, will draw from Adobe’s 2020 Creative Trends report and explore some of the most important visual trends and sub trends for the year.

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The 2020 state of remote work

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Top insights and data from one of the largest remote work reports.

When some people think of the workplace of the future, they envision futuristic-style holograms having a meeting or robots cooking lunch for everyone in the office.

Increasingly, though, the workplace of the future is looking more simple — people having the flexibility to work remotely from home with teammates all around the world.

With that in mind, the question is no longer “is remote work here to stay?” It seems like remote work might even be the new normal.

The real question now is “what trends are growing across the remote work landscape?”

So, we’re digging into the data.

Continue reading… “The 2020 state of remote work”

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