“I feel weightless”: Nike-backed researchers invent a wearable robot that makes you faster

 

5A5AE3E5-9B95-4760-8167-5DD190A31055

“It can do things that your muscles can’t do.”

As workout studios close their doors amid a global pandemic, people are left with one of the cheapest and easiest ways to break a sweat: running.

But just because you know you could be running, doesn’t mean you’ll actually go out and jog. That’s where a new Nike-funded research team comes in. They want to help people struggling to go the distance — and invented a wearable ankle “exoskeleton” that makes running 14 PERCENT EASIER AND ENERGY-EFFICIENT compared to normal running shoes.

Continue reading… ““I feel weightless”: Nike-backed researchers invent a wearable robot that makes you faster”

The worst designed products of 2019

 

378F0188-CDC8-4AAF-B13D-C3D8DD29E207

 Don’t add any of these to your holiday wish list.

It’s never a good sign when the masses wonder whether your latest product is really an April Fool’s Joke. (Looking at you, Creme Egg Mayo.)

Heinz and Cadbury weren’t the only ones to launch a highly mockable product. For your reading pleasure, we’ve rounded up a shortlist of this year’s worst design fails. In no particular order, here are the products that most invite the question, why?

Continue reading… “The worst designed products of 2019”

Will there be self-lacing shoes in your future?

Hands-on with Nike’s self-lacing, app-controlled sneaker of the future.

Say hello to Adapt BB.

I flew across the country to Portland to experience the Adapt BB, Nike’s new self-lacing, Bluetooth-enabled sneakers, but the guy showing me around campus is wearing a pair of Zoom Flys that refuse to stay tied. Within 10 minutes of tying them, they’re untied again, flailing all over. I hate when people point out my untied shoes, but his feel intentional. Of course I notice the laces. Of course I point them out. He laughs and swears he’s not doing this on purpose, that Nike hasn’t deliberately set up my visit with a scene out of an infomercial fail.

The Adapt BB — the BB stands for “basketball” — build on Nike’s decades-long dream to create an auto-lacing smart shoe that adapts to wearers’ feet. The company wants to fundamentally change footwear and, of course, sell more shoes.

Imagine: your feet swell during a basketball game because you’ve been running back and forth on the court, and your sneakers detect your blood pressure. Instead of reaching down and untying your laces, the shoes loosen automatically. Never again will you have to fuss around with your laces because, guess what, your shoes already know what you want to do.

Continue reading… “Will there be self-lacing shoes in your future?”

A 15-year study of 5,000 entrepreneurs finally answers the question: Is it better to quit your day job or keep it?

IMG_7973

Data doesn’t lie.

There is a sexy image of an entrepreneur as someone toiling away in a garage, tinkering full time on their new venture, or joyously yet feverishly staying up until 3 a.m. working on their latest innovation or iteration of their product.

We love to celebrate these fantasy risk-takers and breakthrough-makers, ones who put it all on the line and then cash in big.

Continue reading… “A 15-year study of 5,000 entrepreneurs finally answers the question: Is it better to quit your day job or keep it?”

Nike+ now has over 18 million members tracking their exercise

NikeFuel allows fitness enthusiasts to compare their performance and daily routines across multiple disciplines.

Nike+, Nike’s online platform for tracking personal exercise logged with a FuelBand, SportWatch or Nike+ fitness app, now has over 18 million members worldwide.

 

 

Continue reading… “Nike+ now has over 18 million members tracking their exercise”

Discover the Hidden Patterns of Tomorrow with Futurist Thomas Frey
Unlock Your Potential, Ignite Your Success.

By delving into the futuring techniques of Futurist Thomas Frey, you’ll embark on an enlightening journey.

Learn More about this exciting program.