Is that Flame Retardant in your Soft Drink?


Brominated vegetable oil is patented as a flame retardant and it’s banned in food all over Europe and Japan, but it’s on the ingredient list of about 10 percent of sodas in the U.S. It’s not in Coca-Cola, but is in Mountain Dew, Fanta Orange, and in some flavors of Powerade and Gatorade.

What brominated vegetable oil (BVO) does to soda is, Coca-Cola explains, “prevent the citrus flavoring oils from floating to the surface in beverages.” The fruit flavors that are mixed into a drink would otherwise settle out. What BVO does when it’s acting as a flame retardant is not much different: It slows down the chemical reactions that cause a fire…

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Pop or Soda?

pop or soda countystats_total-countyWhich way do you sway?

Several years ago, Alan McConchie created the Pop Vs. Soda project that attempted “to plot the regional variations in the use of the terms “Pop” and “Soda” to describe carbonated soft drinks.” I wonder if usage has shifted over time.

The primary source of data for this study will be submissions from readers of this web page. Obviously, this may not be a completely random sampling, but since the primary objective of the study is to map the regional distribution and not the population distribution per response, this sample should suffice…

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Hi-Tech Japanese Vending Machine Uses 47-Inch Touchscreen Panel to Sell Drinks


Hi-Tech Vending offers many options.

In a land of high-tech toilet and strange robots, a regular ol’ vending machine just won’t do. So behold, the vending machine in subway stations in Tokyo that uses 47-inch touchscreen panel to sell you drinks…

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Soda Tax Will Have Little Impact On Childhood Obesity


Small increases in the cost of soda will have little impact on children

Small scale increases in the cost of soda likely have little impact on childhood obesity, according to a study published in the journal Health Affairs. Soda taxes have been proposed as a means for fighting obesity by several prominent health researchers, and some public health officials have sparked controversy by advocating for steep taxes on soft drinks to deter consumption. Yet, while previous research has shown that increased cost of soda leads to decreased consumption—a 10% price increase corresponds with an 8% reduction—there has been little analysis of how increased cost actually influences weight, and no analysis of this impact on children, they argue. To remedy that, the team of researchers from the RAND Corporation, the University of Illinois at Chicago and the Institute for Health Research and Policy used current data on state soda taxes and children’s weight to assess the influence of soda tariffs both on consumption and childhood obesity.


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If the Cost of Soda Increased 18%, People Would Lose 5 Pounds a Year

The New York City health department has released graphic ads encouraging viewers not to “drink yourself fat”.

If the price of regular soda and other sweetened beverages increased by 18%, people would consume an average of 56 fewer calories a day and lose about 5 pounds a year, according to projections in a study out Monday in the Archives of Internal Medicine.

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Movie Theater Popcorn And Soda Equal To Three Quarter Pounders


Sharing a small portion of cinema popcorn between two would mean each person consuming a day’s worth of saturated fat

A medium popcorn and soft drink at an American cinema is the caloric equivalent of three McDonald’s quarter pounder hamburgers topped with a dozen scoops of butter, according to a new study.


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Coca Cola’s Soda Fountain Of The Future To Offer 100 Flavors


Coke’s Interactive Soda Fountain

Ever had one of those moments where all you wanted was a Diet Black Cherry Vanilla Coke, but all the fountain could offer you was regular old diet? Coca-Cola is doing away with that problem by introducing a new beverage dispenser. Heralded as the “fountain of the future” by Coke PR flaks, the “Freestyle”–which was first unveiled under the code name “Jet” back in April–offers more than 100 flavor options. There are traditional sodas, flavored waters, carbonated or noncarbonated beverages, energy drinks and so on. Even flavors not currently available in the United States. (Video)


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ZEVIA: The World’s First All Natural Zero Calorie Stevia Soda


Root Beer is our favorite Zevia flavor

For many years I have been occasionally drinking diet soda, but always with a slight hesitation because I was unsure how healthy the drink ACTUALLY was. Now there is no need for that. I can whole heartedly consume a drink and know it is all natural and zero calorie. How is this possible? Stevia.

Stevia is an herb that has been used for centuries in South and Central America to sweeten food and teas. According to Zevia’s site, “ZEVIATM contains none of the chemically processed artificial sugar substitutes found in diet sodas because it is sweetened with natural stevia. Diet sodas also contain artificial flavors and colors. ZEVIATM does not. With great effort, expense, and painstaking care, Zevia LLC found the healthiest, all natural ingredients available. Many “natural” sodas contain sugar which means calories. Diet sodas are usually sweetened with processed artificial sweeteners which means chemicals. ZEVIATM with stevia is the only truly all natural diet soda…”

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